SEO Industry News and Announcements

Here's where you'll find the latest search engine and SEO industry news and announcements prepared by our staff.

Adwords Website Optimizer Review

Google Releases Website Optimizer Landing Page Testing Tool For Beta Test

This article discusses how you can improve your conversion rate and increase your ROI by testing various landing pages and implementing the one that is most successful. Using a sample site, we will study the effects that different content components (title, image, offer, call to action, etc) have on visitor actions. We’ll also reveal how to identify which combinations of images and text users respond to best and how to create landing pages that will be more effective in achieving your desired results.